Video for the Web
We can convert your existing video to a format compatible for web viewing. There are several formats available and we’ll help you decide which ones are best for your target audience. Image size, bit rates, audio bit rate, bandwidth, streaming, progressive download. There’s lots of stuff to deal with and we’ll work with your webmaster to create the best quality video possible for your website.
Windows Media (WMV)
The codecs were originally developed as proprietary codecs for low-bitrate streaming applications. The video stream is often combined with an audio stream of Windows Media Audio and encapsulated in Advanced Systems Format files, carrying the .wmv or .asf file extensions. Microsoft's Windows Media Player for the Mac does not support all WMV encoded files since it supports only the ASF file container. More files can be played with Flip4Mac and QuickTime or MPlayer for Mac OS X.
When encapsulated in ASF file format, WMV can support DRM protected content.
Besides being a popular codec for distributing video on the Internet, the codec is also used to distribute high definition video on standard DVDs in a format Microsoft has branded as WMV HD. This WMV HD content can be played back on computers or compatible DVD players.
All PC’s that run Windows have the Windows Media Player installed.
QuickTime is a multimedia framework developed by Apple Inc., capable of handling various formats of digital video, media clips, sound, text, animation, music, and several types of interactive panoramic images. The most recent version is 7.1.5 and is available for Mac OS X and Microsoft Windows.
The QuickTime technology consists of the following:
- The QuickTime Player application, which is a media player.
- The QuickTime framework, which provides a common set of APIs for encoding and decoding audio and video.
- The QuickTime Movie (.mov) file format, an openly-documented media container.
QuickTime is integral to Mac OS X, as it was with earlier versions of Mac OS. All Apple systems ship with QuickTime already installed, as it represents the 4D media layer for Mac OS X. QuickTime is optional for Windows systems, although many software applications require it. Apple bundles it with each iTunes for Windows download.
FLASH (SWF, FLV)
Adobe Flash, or simply Flash, refers to both the Adobe Flash Player, and to the Adobe Flash Professional multimedia authoring program. Adobe Flash Professional is used to create content for the Adobe Engagement Platform (such as web applications, games and movies, and content for mobile phones and other embedded devices). The Flash Player, developed and distributed by Adobe Systems (which acquired Macromedia in 2005 in a merger that was finalized in December 2006), is a client application available in most common web browsers. It features support for vector and raster graphics, a scripting language called ActionScript and bi-directional streaming of audio and video. There are also versions of the Flash Player for mobile phones and other non-PC devices.
Strictly speaking, Adobe Flash Professional is an integrated development environment (IDE) while Flash Player is a virtual machine used to run, or parse, the Flash files. But in contemporary terms "Flash" can refer to the authoring environment, the player, or the application files.
Since its introduction in 1996, Flash technology has become a popular method for adding animation and interactivity to web pages; several software products, systems, and devices are able to create or display Flash. Flash is commonly used to create animation, advertisements, various web-page components, to integrate video into web pages, and more recently, to develop rich Internet applications.
The Flash files, traditionally called "Flash movies" or "Flash games", have a .swf file extension and may be an object of a web page, strictly "played" in a standalone Flash Player, or incorporated into a Projector, a self-executing Flash movie. Flash Video files have a .FLV file extension and are utilized from within .swf files.
Don’t worry! We’ll lead you down the right path and make this process as painless as possible. Just give us a call and we’ll take care of all your web encoding needs.